{"id":3307,"date":"2023-07-27T03:03:46","date_gmt":"2023-07-27T03:03:46","guid":{"rendered":"https:\/\/www.sutyo.com\/cheese-shops-we-love-small-goods-cheese-shop-cafe\/"},"modified":"2023-07-27T03:03:46","modified_gmt":"2023-07-27T03:03:46","slug":"cheese-shops-we-love-small-goods-cheese-shop-cafe","status":"publish","type":"post","link":"https:\/\/www.sutyo.com\/tr\/cheese-shops-we-love-small-goods-cheese-shop-cafe\/","title":{"rendered":"Cheese Shops We Love: Small Goods Cheese Shop & Cafe"},"content":{"rendered":"
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Location<\/h2>\n

7524 La Jolla Blvd La Jolla, CA 92037<\/p>\n

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Mike & Jenny on Bench<\/p>\n<\/figcaption><\/figure>\n

After living in both New York and Byron Bay, Australia, Mike and Jenny Eastwood retired from their careers in commercial television production to set up shop\u2014literally\u2014in San Diego. Nestled within La Jolla steps away from the Pacific Ocean, Small Goods Cheese Shop & Cafe<\/a> has become a local community staple. Located just shy of the town\u2019s well-beaten Girard Avenue, tourists and locals alike seek out the cozy cafe for both a sense of camaraderie and adventure.<\/p>\n

\u201cWe rotate our cheeses at least once a week,\u201d explains Jenny, cheesemonger and co-owner of Small Goods. \u201cThere\u2019s always something new coming and going so you get a wide variety of things. I don\u2019t really run into too many people that have a problem with that although people have cottoned on to their favorites.\u201d<\/p>\n

Focusing on American Cheeses & Cheesemakers<\/h2>\n

Small Goods exclusively represents American makers, with a focus on California. \u201cOur cheeses come from all around the country, as will the cured meats, but everything else we try and keep local to farmers market products.\u201d As a fellow farmers\u2019 market startup, the brick and mortar location was finally opened in 2020, just 3 weeks shy of the pandemic. \u201cAs a kid, growing up in the Midwest and around farmers, I worked farmers\u2019 markets for my family and friends,\u201d Jenny explains. When the Eastwoods moved to California, they found a shortage of small-batch dairy products. \u201cWe were at the mercy of bigger businesses and whatever L.A. wanted to send down.\u201d Jenny and Mike began sourcing and selling small batch cheeses at farmers markets around San Diego, taking note of what customers wanted and which neighborhood felt like the right fit for their eventual brick and mortar.<\/p>\n

A certified cheese professional, Jenny makes it her mission to highlight small, local farmers. (Learn <\/em>how to become a certified cheese professional.<\/em><\/a>) \u201cIt\u2019s an unforgiving job and a tough business, especially here in the United States.\u201d Jenny\u2019s husband and Small Goods\u2019 co-owner, Mike, adds \u201cPeople think that good cheeses can only come from European makers. We love to flip those stereotypes.\u201d <\/p>\n

Together, Mike and Jenny have sourced cheeses from every single state in the country. \u201c75% were fairly easy but then you get to states like Louisiana or Arizona where it\u2019s hard to farm dairy animals. We really had to dig in there but we did it!\u201d Jenny describes. Both describe the most rewarding part of their job to be the people they get to work with. \u201cOne of the benefits of working exclusively with American makers is that these people are there for us and we\u2019re there for them,\u201d Mike says. \u201cThat\u2019s worth its weight in gold.\u201d<\/p>\n

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The Store<\/h2>\n
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Small Goods Interior<\/p>\n<\/figcaption><\/figure>\n

Small Goods Cheese Shop and Cafe is a 1200-square foot shop with an airy, coastal feel. Unencumbered by tables and chairs, the cheese case is the main attraction of the store and customers can linger in front of it. Along the right side of the store, visitors can peruse comestibles like soups and breads along with cheeseboard and charcuterie accouterments like crackers, jams, honeys, and pickled peppers. To the left is a cozy area made up of a couch and small coffee table, which often serves as a base point for Mike to plan out ornate cheese and charcuterie boards with catering clients. Dogs are welcome; in fact, frequent four-legged visitors to Small Goods (or its farmer\u2019s market stand) have their photographs up on a wall towards the back of the shop.<\/p>\n

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Top Selling Cheeses<\/h2>\n
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Prairie Breeze Cheddar<\/p>\n<\/figcaption><\/figure>\n

Prairie Breeze Cheddar<\/a><\/h3>\n

Hailing from Milton Creamery, this white-style cheddar cheese is aged for nine months. \u201cIt\u2019s an incredible cheddar that\u2019s crunchy and crystalline with a great acidic tang,\u201d says Jenny. \u201cWe\u2019ve never put it in front of anyone that hasn\u2019t [called it] amazing.\u201d Read more about <\/em>Prairie Breeze.<\/em><\/a><\/p>\n

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Central Coast Creamery Goat Gouda<\/h3>\n
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Central Coast Goat Gouda<\/p>\n<\/figcaption><\/figure>\n

With locations in Paso Robles and San Luis Obispo, Central Coast Creamery has won multiple awards for its 100% goat\u2019s milk gouda cheese. Aged for four to six months, the pearly-white cheese has a fruity aroma with flavors reminiscent of late summer to early fall apples and hints of freshly mowed grass.<\/p>\n

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Shooting Star Leo<\/a><\/h3>\n
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Shooting Star Leo<\/p>\n<\/figcaption><\/figure>\n

An offshoot of Central Coast Creamery, Shooting Star is an ode to risk-taking in cheese making. \u201cTheir cheeses are crowd-pleasing and the Leo is utterly outstanding,\u201d vouches Jenny. The Leo is a sheep\u2019s milk cheese with a bloomy rind and pasted texture, with earthy notes of sourdough, mushrooms, and chives. Read more about <\/em>Shooting Star Creamery and Central Coast Creamery.<\/em><\/a><\/p>\n

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Also Look For<\/h2>\n

Going on a road trip? Pick up one of Small Goods\u2019 \u2018beach boxes\u2019 for a perfect mix of cheeses, cured meats, nuts, and dried fruits. Looking for something heftier? Mike has gained a reputation for being a sandwich soothsayer despite insisting there\u2019s nothing \u201cmystical or proprietary\u201d about his method, focusing instead on \u201cthe quality of the ingredients.\u201d His sandwiches were named runner up for best sandwich in San Diego by San Diego Magazine in June of 2023.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

Location 7524 La Jolla Blvd La Jolla, CA 92037 \u00a0 Mike & Jenny on Bench After living in both New York and Byron Bay, Australia, Mike and Jenny Eastwood retired from their careers in commercial television production to set up shop\u2014literally\u2014in San Diego. Nestled within La Jolla steps away from the Pacific Ocean, Small Goods … Okumaya devam et “Cheese Shops We Love: Small Goods Cheese Shop & Cafe”<\/span><\/a><\/p>","protected":false},"author":1271,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[395],"tags":[],"class_list":["post-3307","post","type-post","status-publish","format-standard","hentry","category-milk-and-diary"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/posts\/3307","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/users\/1271"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/comments?post=3307"}],"version-history":[{"count":0,"href":"https:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/posts\/3307\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/media?parent=3307"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/categories?post=3307"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/tags?post=3307"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}