{"id":2873,"date":"2024-08-08T16:26:21","date_gmt":"2024-08-08T16:26:21","guid":{"rendered":"https:\/\/www.sutyo.com\/avustralyadaki-cevrimici-tuketim-aliskanliklarina-yonelik-2022-yili-raporu-aciklandi\/"},"modified":"2024-08-08T16:26:21","modified_gmt":"2024-08-08T16:26:21","slug":"avustralyadaki-cevrimici-tuketim-aliskanliklarina-yonelik-2022-yili-raporu-aciklandi","status":"publish","type":"post","link":"http:\/\/www.sutyo.com\/tr\/avustralyadaki-cevrimici-tuketim-aliskanliklarina-yonelik-2022-yili-raporu-aciklandi\/","title":{"rendered":"Avustralya\u2019daki \u00c7evrimi\u00e7i T\u00fcketim Al\u0131\u015fkanl\u0131klar\u0131na Y\u00f6nelik 2022 Y\u0131l\u0131 Raporu A\u00e7\u0131kland\u0131"},"content":{"rendered":"
\n

\u00c7evrimi\u00e7i fiyat kar\u015f\u0131la\u015ft\u0131rma hizmeti sunan Savvy\u2019nin ger\u00e7ekle\u015ftirdi\u011fi analizler \u0131\u015f\u0131\u011f\u0131nda Avustralyal\u0131 t\u00fcketicilerin al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131na y\u00f6nelik veriler sunan \u00e7ok yak\u0131n tarihli bir rapor yay\u0131nland\u0131. Statista, KPGM ve Finder gibi platformlar\u0131n verilerinden de faydalan\u0131lan raporda hali haz\u0131rda 47 milyar dolar\u0131n \u00fczerinde pazar b\u00fcy\u00fckl\u00fc\u011f\u00fcne sahip \u00e7evrimi\u00e7i al\u0131\u015fveri\u015f end\u00fcstrisinin 2022\u2019de %8,9 b\u00fcy\u00fcd\u00fc\u011f\u00fc kaydedilmi\u015ftir. \u00a0<\/p>\n

Ocak 2020’den bu yana 3 milyon dolar\u0131n \u00fczerinde art\u0131\u015f g\u00f6steren mesafeli sat\u0131\u015flara her ay 5 milyondan fazla hanehalk\u0131n\u0131n kat\u0131ld\u0131\u011f\u0131 saptanm\u0131\u015f, Avustralyal\u0131lar\u0131n %30\u2019unun sosyal medya arac\u0131l\u0131\u011f\u0131yla \u00fcr\u00fcn sat\u0131n ald\u0131\u011f\u0131 ortaya konmu\u015ftur. Bununla birlikte, Avustralyal\u0131lar\u0131n en y\u00fcksek harcamay\u0131 %23,8 ile ev e\u015fyas\u0131 ve k\u00fc\u00e7\u00fck ev aletlerine y\u00f6nelik ger\u00e7ekle\u015ftirdi\u011fi g\u00f6r\u00fcl\u00fcrken bunu \u00e7ok katl\u0131 ma\u011fazac\u0131l\u0131k (%16,3), market \u2013 h\u0131zl\u0131 t\u00fcketim maddeleri (%15,3) ile giyimin (%10,9) izledi\u011fi tespit edilmi\u015ftir.<\/p>\n

Y\u00fckselen enflasyona ra\u011fmen t\u00fcketicilerin harcama al\u0131\u015fkanl\u0131klar\u0131ndan vazge\u00e7medikleri g\u00f6r\u00fclmektedir. Shopify\u2019\u0131n g\u00fcncel verilerine g\u00f6re ge\u00e7ti\u011fimiz iki hafta boyunca s\u00fcregiden Black Friday ve Cyber Monday\u2019de 2021\u2019in ayn\u0131 d\u00f6nemine g\u00f6re %17 art\u0131\u015f ile Avustralya k\u00fcresel sat\u0131\u015flarda yakla\u015f\u0131k 5 milyar dolar elde etmi\u015ftir. Sidney, Perth ve Brisbane ile k\u0131yasland\u0131\u011f\u0131nda bu indirim d\u00f6neminde en \u00e7ok harcamay\u0131 Melbourne \u015fehrindeki t\u00fcketiciler ger\u00e7ekle\u015ftirirken Birle\u015fik Krall\u0131k ve Kanada’n\u0131n ard\u0131ndan Avustralya Kas\u0131m \u0130ndirimleri sat\u0131\u015flar\u0131nda k\u00fcresel olarak en \u00e7ok harcama yapan be\u015f \u00fclke aras\u0131nda yerini alm\u0131\u015ft\u0131r.<\/p>\n

K\u0131tan\u0131n temel posta \u2013 da\u011f\u0131t\u0131m hizmeti sunan kurulu\u015f olan Australia Post yetkilileri ise bu y\u0131lki Kas\u0131m \u0130ndirimleri periyodunun son iki d\u00f6neme g\u00f6re daha az kaotik ge\u00e7ti\u011fini, pandemi d\u00f6nemindeki talep bir miktar fiziki sat\u0131\u015flara kaym\u0131\u015f gibi g\u00f6r\u00fcnmekle birlikte yine de ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re yakla\u015f\u0131k y\u00fczde 3 gibi m\u00fctevaz\u0131 bir b\u00fcy\u00fcme kaydettiklerini a\u00e7\u0131klam\u0131\u015ft\u0131r.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

\u00c7evrimi\u00e7i fiyat kar\u015f\u0131la\u015ft\u0131rma hizmeti sunan Savvy\u2019nin ger\u00e7ekle\u015ftirdi\u011fi analizler \u0131\u015f\u0131\u011f\u0131nda Avustralyal\u0131 t\u00fcketicilerin al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131na y\u00f6nelik veriler sunan \u00e7ok yak\u0131n tarihli bir rapor yay\u0131nland\u0131. Statista, KPGM ve Finder gibi platformlar\u0131n verilerinden de faydalan\u0131lan raporda hali haz\u0131rda 47 milyar dolar\u0131n \u00fczerinde pazar b\u00fcy\u00fckl\u00fc\u011f\u00fcne sahip \u00e7evrimi\u00e7i al\u0131\u015fveri\u015f end\u00fcstrisinin 2022\u2019de %8,9 b\u00fcy\u00fcd\u00fc\u011f\u00fc kaydedilmi\u015ftir. \u00a0 Ocak 2020’den bu yana 3 milyon … Okumaya devam et “Avustralya\u2019daki \u00c7evrimi\u00e7i T\u00fcketim Al\u0131\u015fkanl\u0131klar\u0131na Y\u00f6nelik 2022 Y\u0131l\u0131 Raporu A\u00e7\u0131kland\u0131”<\/span><\/a><\/p>","protected":false},"author":1271,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[393],"tags":[],"class_list":["post-2873","post","type-post","status-publish","format-standard","hentry","category-hayvancilik"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/posts\/2873","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/users\/1271"}],"replies":[{"embeddable":true,"href":"http:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/comments?post=2873"}],"version-history":[{"count":0,"href":"http:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/posts\/2873\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/media?parent=2873"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/categories?post=2873"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.sutyo.com\/tr\/wp-json\/wp\/v2\/tags?post=2873"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}